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Your Ultimate Guide to Black Friday Baby Deals in 2025

Written by Katy Arnold on November 12, 2024.

Holiday shopping for baby gear can feel like a sport, and Black Friday is the main event. For deal-savvy parents, it’s the perfect time to stock up on new parent essentials or finally grab that high-quality item you’ve been eyeing. This year, we’re making it simple to find the best Black Friday baby deals without the hassle. Forget endless scrolling and overwhelming crowds—your search for practical, stylish, and back-saving baby products ends here.

Get ready to check everything off your list with Tushbaby’s biggest baby gear sale of the year. We'll walk you through the top deals, when to shop, and how to maximize your savings on products designed to make your life easier.

Table of Contents:


When is Black Friday?

Circle the date on your calendar: Black Friday falls on November 28, 2025. This is the official start of the holiday shopping season, happening the day after Thanksgiving. However, many retailers, including Tushbaby, often launch their sales early. To get the best selection before items sell out, we recommend signing up for subscriber lists and keeping your eyes open in the weeks leading up to the big day.

Unpacking the Best Tushbaby Black Friday Sale Items

Why wait to upgrade your parenting toolkit? The Tushbaby Black Friday Sale is your chance to invest in high-quality, thoughtfully designed gear that supports both you and your little one. Here are the must-have items to add to your cart—for yourself or as a thoughtful gift for new parents.

1. The Tushbaby Hip Seat Baby Carrier

The original game-changer. The Tushbaby Carrier is an ergonomic hip seat carrier that lets you carry your child from newborn to 36 months without the complicated straps and wrapping.

  • Why You’ll Love It: It offers four carrying positions, has five storage pockets for your stuff, and distributes weight evenly to save your back. It’s the ultimate solution for parents who need both support and convenience.
  • The Deal: At 35% off, this is one of the best baby carrier deals you'll find all year. Perfect for your own family or as a gift for new parents.

2. The Hip Seat Hands-Free Attachment

Want to go completely hands-free? The Hip Seat Hands-Free Attachment pairs with the Tushbaby carrier to create a unique hybrid carrier system. You get the support and storage of the hip seat with the hands-free convenience of a wrap carrier.

  • Why You’ll Love It: It’s designed for babies 12-45lbs, making it an ideal hands-free carrier for daily tasks, from grocery shopping to walks in the park.
  • The Deal: Bundle The Hip Seat Hands-Free Attachment with a Tushbaby Hip Carrier during our Black Friday sale to unlock maximum savings—and don’t forget to peek at our holiday gift guide for more inspiration.

3. Stylish and Smart Accessories

Functionality meets fashion with Tushbaby’s line of accessories. Our baby gear Black Friday event is the perfect time to grab these products that complement your carrier.

  • The Mini Pack: A chic crossbody fanny pack that’s spacious enough for diapers and wipes but compact enough for everyday wear. 
  • The Pod: This small pouch clips onto your carrier or bag to keep pacifiers, keys, or earbuds within easy reach.
  • Foldable Changing Pad: A plush, wipeable vegan leather changing pad that fits neatly into your Tushbaby carrier’s storage pocket.

Instagram Accounts to Follow for Black Friday Deals

Hunting for deals doesn’t have to be a solo mission—let these Instagram accounts guide your way! Follow these fun and reliable pages for up-to-date Black Friday baby gear finds and savvy shopping tips:

  • @tushbaby: Stay in the loop on new product drops, exclusive deals, and parenting tips—straight from the Tushbaby team.
  • @babylist: Gear guides, product reviews, and can’t-miss holiday sales from one of the best registry platforms.
  • @parents: Parent-approved picks, Black Friday announcements, and expert-backed advice.

FAQs on Black Friday Baby Deals

What are the best baby items to buy on Black Friday?

Black Friday is the ideal time to purchase big-ticket items. Think baby carriers, strollers, car seats, and nursery furniture. It's also a great opportunity to stock up on new parent essentials like diaper bags, feeding supplies, and high-quality baby clothes at a significant baby carrier discount.

Are Black Friday or Cyber Monday deals better for baby gear?

It often depends on the product. Black Friday typically features the steepest discounts on popular, high-demand items like our ergonomic baby carrier. Cyber Monday is also fantastic for online-only specials and catching deals you may have missed. Our advice? Shop the Tushbaby Black Friday sale early for the best selection—top sellers will sell out fast.

How can I find the best baby carrier deals?

To find the best baby carrier sale, start by identifying the type of carrier that fits your lifestyle, such as a hip seat carrier or a hands-free carrier. During the Tushbaby Black Friday sale, you can compare deals on individual carriers versus bundles (like the Tushbaby + Hip Seat Hands-Free Attachment) to see where you get the most value.

These deals are often online-only to give you easy access to discounts that make those always-needed items more affordable. Just remember to check the fine print since some deals only apply to new subscribers or specific bundles.

Is it worth shopping for baby deals online versus in-store?

Absolutely. Shopping online allows you to avoid the crowds, compare prices easily, and have items delivered directly to your door. Tushbaby’s entire Black Friday event is online, giving you access to all our best deals from the comfort of your home.

Get Ready to Shop the Tushbaby Sale

This holiday baby shopping season, give yourself the gift of comfort, convenience, and style. Tushbaby carriers and accessories are designed by parents, for parents, to solve real-life problems. With durable materials, smart storage, and back-saving ergonomic support, our products help you carry your kid, stash your stuff, and save your back in style.

Don’t miss out on our biggest sale of the year. Shop Tushbaby’s Black Friday Sale Now!

Written by Katy Arnold

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The Tushbaby™ Hip Carrier

Final sale

Gift comfort & convenience this season with holiday savings on Tushbaby Carriers for Parents & Grandparents.

Also available in hands-free

$85
Color: Black & Gold
Design: Tushbaby
Tushbaby Lite Color:
A streamlined version of the original Tushbaby with fewer pockets and a slimmer profile, the Tushbaby Lite is perfect for quick errands or hot days outdoors where less is more.

Embroidered Tushbabies are not eligible for returns. Please note that your order will take an additional 1-2 days to fulfill.

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Description

Carry your kid, stash your stuff, save your back. Tushbaby is the singular carrier that supports your body, your essentials, and your kids—from newborn to toddler. Nurse, carry, and go hands-free in a snap with our Snug Attachment. It looks good, feels good, and does the heavy lifting, so you don’t have to.

Heritage of quality — Our original, premium hip carrier, chosen by discerning parents for its comfort, durability, and timeless, high-quality design.

Premium, supportive design — Engineered with a firm, structured seat and reinforced stitching for lasting comfort and durability (no flimsy foam that collapses over time).

Ergonomic weight distribution — Shifts your child’s weight to ease pressure on your back, shoulders, and arms.

Built for real life — Heavy-duty two-way YKK zippers, high-grade buckles with safety locks, and reinforced seams hold up through daily wear. 

Padded lumbar waistband — Cushions and supports your lumbar area for all-day comfort.

Made to last, made to carry — Premium materials withstand spills, travel, and toddler tantrums—without sagging, fraying, or losing shape.

Compact and travel-friendly — Rolls up neatly for easy storage in your diaper bag, stroller basket, or carry-on.

Details & Specs

  • Fits newborns to 36 months, and up to 45lbs (can also be used for feeding support)
  • Fits 23-44 inch waist (add up to 23 more inches with our Waistband Extender)
  • Four carry positions
  • Five storage pockets
  • Go hands-free with the Snug Attachment
  • Hideable bottle holder
  • Stain-resistant and easy-to-clean
  • Approved by global safety standards and verified through SGS testing
  • Made with OEKO-TEX 100 certified fabrics
  • Waistband 47"L x 6"H. Seat 6"L x 7.5"W (at base/widest part)
  • Weighs under 1lb
  • 1 Year Warranty
  • Keep one arm around child at all times
  • Please note: Items with matching prints will naturally have some variation in color due to differences in material.
  • Fits newborns to 36 months, and up to 45lbs (can also be used for breastfeeding support)
  • Fits 23-44 inch waist (add up to 24 more inches with our Waistband Extender)
  • 4 carry positions
  • 5 Storage pockets
  • Hideable Bottle Holder
  • Wipe down for an easy clean
  • Snug, Pod, and Crossbody Strap sold separately
  • Waistband 47"L x 6"H. Seat 6"L x 7.5"W (at base/widest part)
  • Weighs under 1lb
  • 1 Year Warranty
  • Fits newborns to 36 months, and up to 45lbs (can also be used for breastfeeding support)
  • Fits 23-44 inch waist (add up to 24 more inches with our Waistband Extender)
  • 4 carry positions
  • 5 Storage pockets
  • Hideable Bottle Holder
  • Wipe down for an easy clean
  • Snug, Pod, and Crossbody Strap sold separately
  • Waistband 47"L x 6"H. Seat 6"L x 7.5"W (at base/widest part)
  • Weighs under 1lb
  • 1 Year Warranty
  • Fits newborns to 36 months, and up to 45lbs (can also be used for breastfeeding support)
  • Fits 23-44 inch waist (add up to 24 more inches with our Waistband Extender)
  • 4 carry positions
  • 5 Storage pockets
  • Hideable Bottle Holder
  • Wipe down for an easy clean
  • Snug, Pod, and Crossbody Strap sold separately
  • Waistband 47"L x 6"H. Seat 6"L x 7.5"W (at base/widest part)
  • Weighs under 1lb
  • 1 Year Warranty

Shipping & Returns

We offer fast and free shipping for orders over $60 within the contiguous United States (does not include Hawaii, Alaska, or US territories). Orders shipped outside of the United States are subject to taxes and duties that are paid for by the customer.

HOLIDAY RETURN POLICY (11/19 - 1/1): All eligible purchases must be returned within 45 days from the date of purchase—with the user manual and the tags still attached—and we’ll refund 100% of your purchase. We will provide a prepaid shipping label for all Tushbaby Carrier returns within the contiguous United States at no cost to you.

Fast free shipping on $60+
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Best Hip Seat Baby Carrier

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Carriers starting at $55

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Tushbaby™ Hip Carrier

The original best-seller

Hands-Free Carrier Set

Tushbaby + Snug

The Pearl Newborn Carrier

Built for newborns

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